[quote name=\'clemon79\' date=\'Jul 8 2005, 02:28 PM\']
I'd like to hear Connecti-Matt's and/or Randy's opinion on this, though.
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Thank you.
Mah Two Cents : Sweeps Suck.
We get the overnight numbers EVERY DAY. We put out 100% effort EVERY DAY. I don't mail in forecasts in April, but focus harder in May. I'd be crucified for that.
The difference between us and the networks is we do a show 52 weeks a year, and they feel that they can only contract shows for , at the most, 26 eps a year (soaps/gs/news is a bit different, cause they're cheaper)..... So if they can only get 26 eps of Raymond a year, they better program em when the overall Nielsen numbers are being crunched to determine advertising rates for the next few weeks....
The hit shows you see are not on because of July sweeps, they're on (usually) because they weren't ready for prime time in the fall, or there wasn't a lot of confidence in them....so as a result, you're seeing them in the season that isn't supoosedly watched as much.
Thanks (seriously) to Fox for realizing there was money to be made (tho not as much as the other seasons) in the summer....and forcing the other nets to at least make a half hearted attempt to program for the summer...
Oh, and another reason Sweeps Suck : I don't get vacation time during the 4 months. The bosses feel that if the Nielsen families are watching, they better be watching their "A team" of talent.